Every date below is an expectation, not a confirmation. We build this list from each retailer's previous-year launch pattern, and we only mark a date as confirmed once the retailer itself has said so publicly. Treat "early September" as "the pattern we've seen before," not a promise - and check back, because we update this list as launches actually land.
Liberty
Liberty's beauty advent calendar sold out in 2025, and the retailer followed up with a "will not be restocked" notice - once this year's calendar sells through, that's it for the season. Expect a similarly narrow window in 2026, likely opening in early September, TBC. See the Liberty Beauty Advent Calendar 2026 stock page for live status.
LookFantastic
LookFantastic has historically been among the first big beauty advent calendars to appear each autumn, typically in an early-to-mid September window, with contents usually revealed close to launch. Expect a similar early slot in 2026. Track it on the LookFantastic calendar page.
Cult Beauty
Cult Beauty has tended to follow close behind LookFantastic, usually within the same early-to-mid September window, and stock has moved quickly in past years once the calendar goes live. Follow it on the Cult Beauty calendar page.
Sephora UK
Sephora's advent calendar, sold under the Sephora Favourites name in the UK, has sold out three years running according to our tracking notes. Expect another September launch with a fast sellout, especially on the headline set. Check current status on the Sephora Favourites calendar page.
No7 / Boots
No7 doesn't run a straightforward on-sale date - its calendar goes through a waitlist first. See our full breakdown of how the No7 waitlist works and when it's expected to open for the mechanics and expected 2026 timing.
Charlotte Tilbury
Charlotte Tilbury has typically launched its advent calendar in September, with stock historically moving fast once it goes live. Track it on the Charlotte Tilbury calendar page.
Space NK
Space NK's calendar has sold out annually in past seasons, usually within a September launch window. Track live stock on the Space NK calendar page.
Harrods
Unlike some of the calendars above, Harrods has historically restocked its advent calendar three times in a season - and sold out each time. It's worth checking back after the first sellout rather than writing it off. Track it on the Harrods calendar page.
John Lewis
John Lewis carries its beauty advent calendar as a wide high-street stockist, with broad search demand behind it. Availability has tended to run longer than the boutique retailers above, though stock can still tighten later in the season. Track it on the John Lewis calendar page.
Selfridges
Selfridges' luxury department-store calendar has followed a familiar sellout pattern in past years, typically launching in September. Track it on the Selfridges calendar page.
Glossybox
Glossybox's mass-market calendar usually launches in early autumn. Resale listings for it do turn up during the season - a sign early stock runs tight, even at this price point. Track it on the Glossybox calendar page.
Jo Malone
Jo Malone's advent calendar is a luxury hero that has historically sold out each year it's run. Expect a September launch and a short window before stock tightens. Track it on the Jo Malone calendar page.
Diptyque
Diptyque's calendar is a limited run that, like Liberty, has historically not been restocked once it sells out - so launch day matters more than any restock alert. Track it on the Diptyque calendar page.
How we track this
We check stock and price on every calendar above at least daily through the season, more often on the ones known to sell out fast, and log every change so you can see the pattern for yourself rather than take our word for it. Browse live status across the whole category on the beauty advent calendars page, or set up a free alert on the alerts page so you hear about a launch, restock or price drop the moment it happens - not after it's gone.